Business strategy and policy [3-item set] by Smith, Garry D

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Business strategy and policy [3-item set] (#0W8OX02)

by Smith, Garry D
Paperback — Houghton Mifflin Co., 1991
Dewey: 658.4
Description: xx, 380 p. : ill.; 24 cm.

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Product Overview
From Follett
Includes bibliographical references and index.
From the Publisher
A text on business strategy and policy, organized around a strategic planning framework, describing various theories and how an appropriate strategy is chosen, implemented and controlled. There is an accompanying casebook and Expert System software. Ancillary package available upon adoption.
Product Details
  • Publisher: Houghton Mifflin Co.
  • Publication Date: January 1991
  • Format: Paperback
  • Edition: 3rd ed.
  • Dewey: 658.4
  • Description: xx, 380 p. : ill.; 24 cm.
  • Tracings: Arnold, Danny R., 1948- ; Bizzell, Bobby G.
  • ISBN-10: 0-395-43367-3
  • ISBN-13: 978-0-395-43367-6
  • LCCN: 90-083003
  • Follett Number: 0W8OX02