Marketing Aesthetics The Strategic Management of Brands, Identity, and Image by Simonson, Alex;Schmitt, Bernd H

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Marketing Aesthetics The Strategic Management of Brands, Identity, and Image
by Simonson, Alex;Schmitt, Bernd H

(#528QOQ4)

Follett eBook (12-month term) (single-user access) — Free Press, 1997
Description: 1 online resource : digital.
Audience: Adult

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NOT AVAILABLE FOR SALE IN SOME COUNTRIES.;Title proper from title frame.;Mode of access: World Wide Web.

Product Details
  • Publisher: Free Press
  • Publication Date: August 30, 1997
  • Format: Follett eBook (12-month term) (single-user access)
  • Classifications: Nonfiction
  • Description: 1 online resource : digital.
  • ISBN-10: 0-684-86750-8
  • ISBN-13: 978-0-684-86750-2
  • Follett Number: 528QOQ4
  • Audience: Adult